The moderating effect of imagery ability on perceived vividness: the case of HPV vaccine advertising in China
Crossref DOI link: https://doi.org/10.1080/17544750.2015.1008531
Published Online: 2015-02-16
Published Print: 2015-04-03
Update policy: https://doi.org/10.1080/tandf_crossmark_01
Yang, Fan
Guo, Steve
Peer Review Statement: The publishing and review policy for this title is described in its Aims & Scope.
Aim & Scope: http://www.tandfonline.com/action/journalInformation?show=aimsScope&journalCode=rcjc20
