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A window to the ideal self: A study of UK Twitter and Chinese Sina Weibo selfie-takers and the implications for marketers

Crossref DOI link: https://doi.org/10.1016/j.jbusres.2016.10.025

Published Print: 2017-05

Update policy: https://doi.org/10.1016/elsevier_cm_policy

Authors

Ma, Jenny Weichen

Yang, Yusheng

Wilson, Jonathan A.J.
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Article Title: A window to the ideal self: A study of UK Twitter and Chinese Sina Weibo selfie-takers and the implications for marketers

Journal Title: Journal of Business Research

CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.jbusres.2016.10.025

Content Type: article

Copyright: © 2016 Elsevier Inc. All rights reserved.