Ali, Sadia Samar
Dubey, Rameshwar
This article is maintained by: Elsevier
Article Title: Redefining Retailer's Satisfaction Index: A Case of FMCG Market in India
Journal Title: Procedia - Social and Behavioral Sciences
CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.sbspro.2014.04.194
Content Type: article
Copyright: Copyright © 2014 The Authors. Published by Elsevier Ltd.