Prpić, John
Shukla, Prashant P.
Kietzmann, Jan H.
McCarthy, Ian P.
This article is maintained by: Elsevier
Article Title: How to work a crowd: Developing crowd capital through crowdsourcing
Journal Title: Business Horizons
CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.bushor.2014.09.005
Content Type: article
Copyright: Copyright © 2014 Published by Elsevier Inc.