This article is maintained by: Elsevier
Article Title: Technology sourcing for website personalization and social media marketing: A study of e-retailing industry
Journal Title: Journal of Business Research
CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.jbusres.2017.06.005
Content Type: article
Copyright: © 2017 Elsevier Inc. All rights reserved.