The Antecedents of Word-of-Mouth Attitude in Mobile Advertising: An Experimental Study
Crossref DOI link: https://doi.org/10.18488/journal.1.2018.86.296.305
Published Online: 2018
Published Print: 2018
Update policy: https://doi.org/10.18488/crossmarkpolicypage.1002
Hossain, Md. Alamgir
Jahan, Nusrat
Islam, Saiful
Chowdhury, Sourav Paul