Influence of Brand Personality on Brand Love for Personal Care Brands: With Reference to Sri Lankan Context
Crossref DOI link: https://doi.org/10.20448/802.71.45.58
Published Online: 2020
Published Print: 2020
Update policy: https://doi.org/10.20448/crossmarkpolicypage.10001
Bandaranayake, Y.R.K.
Wickramasinghe, A.S.