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Wakabayashi, Jose Luis
Merzthal, Jorge
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This article is maintained by: Elsevier
Article Title: Directrices para la implementación de un modelo de gestión de la relación con el cliente en el sector industrial: caso DAMERA
Journal Title: Estudios Gerenciales
CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.estger.2015.09.001
Content Type: article
Copyright: Copyright © 2015 Universidad ICESI. Published by Elsevier España S.L.
