Amado, Alexandra
Cortez, Paulo
Rita, Paulo
Moro, Sérgio
This article is maintained by: Elsevier
Article Title: Research trends on Big Data in Marketing: A text mining and topic modeling based literature analysis
Journal Title: European Research on Management and Business Economics
CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.iedeen.2017.06.002
Content Type: article
Copyright: © 2017 AEDEM. Published by Elsevier España, S.L.U.