Huertas-Garcia, Ruben https://orcid.org/0000-0001-6272-132X
Sáez-Ortuño, Laura https://orcid.org/0000-0001-6660-9458
Forgas-Coll, Santiago https://orcid.org/0000-0003-2288-3716
Sánchez-García, Javier https://orcid.org/0000-0002-7865-0076
This article is maintained by: Elsevier
Article Title: Applying knowledge transfer in data augmentation to improve online advertising performance of entrepreneurs
Journal Title: Journal of Innovation & Knowledge
CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.jik.2025.100828
Content Type: article
Copyright: © 2025 The Author(s). Published by Elsevier España, S.L.U. on behalf of Journal of Innovation & Knowledge.