Crossmark

Disruptive innovation in low-income contexts: challenges and state-of-the-art national research in marketing

Published Print: 2017-04

Authors

Nogami, Vitor Koki da Costa

Veloso, Andres Rodriguez
License Information

Text and Data Mining valid from 2017-04-01

Version of Record valid from 2017-03-08
More Information

This article is maintained by: Elsevier

Article Title: Disruptive innovation in low-income contexts: challenges and state-of-the-art national research in marketing

Journal Title: RAI Revista de Administração e Inovação

CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.rai.2017.03.005

Content Type: article

Copyright: © 2017 Departamento de Administração, Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo – FEA/USP. Published by Elsevier Editora Ltda.

Document is current