Apaolaza, V.
Hartmann, P.
He, J.
Barrutia, J.M.
Echebarria, C.
Funding for this research was provided by:
National Natural Science Foundation of China (71372177, 71072152)
This article is maintained by: Elsevier
Article Title: Shanghai adolescents’ brand interactions on the Chinese Social Networking Site Qzone: A Uses and Gratifications Approach
Journal Title: Revista Española de Investigación de Marketing ESIC
CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.reimke.2015.01.001
Content Type: article
Copyright: Copyright © 2014 ESIC & AEMARK. Published by Elsevier España S.L.