López Davis, S.
Marín Rives, L.
Ruiz de Maya, S.
This article is maintained by: Elsevier
Article Title: Introducing Personal Social Responsibility as a key element to upgrade CSR
Journal Title: Spanish Journal of Marketing - ESIC
CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.sjme.2017.04.001
Content Type: article
Copyright: © 2017 ESIC & AEMARK. Published by Elsevier España, S.L.U.