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Marketing and Corporate Social Responsibility (CSR). Moving between broadening the concept of marketing and social factors as a marketing strategy

Published Print: 2017-07

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Sanclemente-Téllez, J.C.
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Text and Data Mining valid from 2017-07-01

Version of Record valid from 2017-05-18
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This article is maintained by: Elsevier

Article Title: Marketing and Corporate Social Responsibility (CSR). Moving between broadening the concept of marketing and social factors as a marketing strategy

Journal Title: Spanish Journal of Marketing - ESIC

CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.sjme.2017.05.001

Content Type: article

Copyright: © 2017 ESIC & AEMARK. Published by Elsevier España, S.L.U.

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