What Makes Online Content Viral?
Crossref DOI link: https://doi.org/10.1509/jmr.10.0353
Published Online: 2012-04-01
Published Print: 2012-04
Update policy: https://doi.org/10.1177/sage-journals-update-policy
Berger, Jonah
Milkman, Katherine L.
Text and Data Mining valid from 2012-04-01
