Improvised Marketing Interventions in Social Media
Crossref DOI link: https://doi.org/10.1177/0022242919899383
Published Online: 2020-01-28
Published Print: 2020-03
Update policy: https://doi.org/10.1177/sage-journals-update-policy
Borah, Abhishek
Banerjee, Sourindra
Lin, Yu-Ting
Jain, Apurv
Eisingerich, Andreas B.
License valid from 2020-01-28
Text and Data Mining valid from 2020-01-28