Influence of gender and marital status on susceptibility of persuasion strategies in advertisement
Crossref DOI link: https://doi.org/10.34069/AI/2023.65.05.29
Published Online: 2023-06-30
Update policy: https://doi.org/10.34069/ai/crossmarkpolicypage
Spasova, Lyubomira https://orcid.org/0000-0002-1438-9104
Version of Record valid from 2023-06-30
Publication History
Received: 2023-2-8
Accepted: 2023-5-1
Published Online: 2023-6-30