REGIONAL VARIATIONS IN THE IMPLEMENTATION OF MARKETING STRATEGIES AMONG MSMES: A COMPARATIVE STUDY OF FOOD PROCESSING UNITS IN JAMMU DISTRICT
Crossref DOI link: https://doi.org/10.29121/granthaalayah.v13.i5.2025.6217
Published Online: 2025-06-17
Update policy: https://doi.org/10.29121/granthaalayah-crossmark-policy
Kohli, Pranita
S.P Singh,