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Past, present, and future of customer engagement

Crossref DOI link: https://doi.org/10.1016/j.jbusres.2021.11.014

Published Print: 2022-02

Update policy: https://doi.org/10.1016/elsevier_cm_policy

Authors

Lim, Weng Marc

Rasul, Tareq

Kumar, Satish

Ala, Mamun
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Text and Data Mining valid from 2022-02-01

Text and Data Mining valid from 2022-02-01

Version of Record valid from 2021-11-10
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This article is maintained by: Elsevier

Article Title: Past, present, and future of customer engagement

Journal Title: Journal of Business Research

CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.jbusres.2021.11.014

Content Type: article

Copyright: © 2021 The Authors. Published by Elsevier Inc.