Fuentes-Blasco, M.
Moliner-Velázquez, B.
Gil-Saura, I.
This article is maintained by: Elsevier
Article Title: Effect of customer heterogeneity on the relationship satisfaction–loyalty
Journal Title: Revista Española de Investigación de Marketing ESIC
CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.reimke.2014.06.002
Content Type: article
Copyright: Copyright © 2013 ESIC & AEMARK. Published by Elsevier España S.L.