Tasci, Asli D.A.
Funding for this research was provided by:
Rosen College of Hospitality Management
This article is maintained by: Elsevier
Article Title: Testing the cross-brand and cross-market validity of a consumer-based brand equity (CBBE) model for destination brands
Journal Title: Tourism Management
CrossRef DOI link to publisher maintained version: https://doi.org/10.1016/j.tourman.2017.09.020
Content Type: article
Copyright: © 2017 Elsevier Ltd. All rights reserved.