Impact of integrated marketing communications on Generation Z tourists' revisit intention, with destination satisfaction as a mediating factor: A case study of Vung Tau, Vietnam
Crossref DOI link: https://doi.org/10.21833/ijaas.2025.03.009
Published Online: 2025-03
Published Print: 2025-03
Update policy: https://doi.org/10.21833/ijaas-crossmark
,
Thai, Truong Dinh
Sinh, Bui Duc https://orcid.org/0009-0009-0141-8189
This paper is maintained by: IASE www.science-gate.com
