Technology-based marketing strategies for retail growth and competitive positioning
Crossref DOI link: https://doi.org/10.21833/ijaas.2025.11.024
Published Online: 2025-11-24
Published Print: 2025-11-24
Update policy: https://doi.org/10.21833/ijaas-crossmark
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Fronda, Jennifer G. https://orcid.org/0009-0007-4831-5123
: IASE www.science-gate.com