The role of emotional branding in e-marketing: Fostering stronger customer connections
Crossref DOI link: https://doi.org/10.21833/ijaas.2026.06.003
Published Online: 2026-06
Published Print: 2026-06
Update policy: https://doi.org/10.21833/ijaas-crossmark
Baviera-Puig, Amparo https://orcid.org/0000-0002-2258-1155
Almomani, Hanan Mohammad
Al-Adamat, Abdullah
Al-Quran, Ali Zakariya
Al-Fawwaz, Torki M.
This paper is maintained by: IASE www.science-gate.com
