AI-driven personalization in e-commerce: evaluating the transformative effects on consumer behavior
Crossref DOI link: https://doi.org/10.30574/ijsra.2025.16.1.2035
Published Online: 2025-07-30
Update policy: https://doi.org/10.30574/ijsra.ourcrossmarkpolicy
Farina Iqbal,
Apurba Afiat,
Mahrin Mobassera Shoily,
Shovan Samanta Turzo,
Md. Saeelan Arafat,