Strategic marketing innovations and organizational performance of commercial banks in South-South, Nigeria
Crossref DOI link: https://doi.org/10.30574/ijsra.2026.20.1.1509
Published Online: 2026-07-31
Update policy: https://doi.org/10.30574/ijsra.ourcrossmarkpolicy
Kalio, Ellen Boma
Olulu-Briggs, Omiete Victoria