The role of attitude mediates the effect of brand awareness and brand image on product purchase intention
Crossref DOI link: https://doi.org/10.30574/wjarr.2024.24.2.3114
Published Online: 2024-11-30
Update policy: https://doi.org/10.30574/wjarr.ourcrossmarkpolicy
Anak Agung Inta Setya Dewi,
I Gusti Ayu Ketut Giantari,
Ni Wayan Sri Suprapti,
I Gusti Ngurah Jaya Agung Widagda K,