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A Theory of Market-Based Sustainability: Integrating Economics-Based Supply and Demand Theory with Doing Good, Warm Glow, and Price Fairness

Crossref DOI link: https://doi.org/10.51300/JSM-2023-115

Published Online: 2023-12-08

Update policy: https://doi.org/10.51300/luminousinsights_cm_policy

Authors

M. Hult, G. Tomas https://orcid.org/0000-0003-1728-7856
Gonzalez-Perez, Maria Alejandra https://orcid.org/0000-0001-6338-4281
Morgeson III, Forrest V. https://orcid.org/0000-0002-6148-5609
Azaad Moonesar, Immanuel https://orcid.org/0000-0003-4027-3508
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Published Online: 2023-12-8