The role of Artificial Intelligence in marketing: A thematic review of AI applications and consumer engagement
Crossref DOI link: https://doi.org/10.53022/oarjst.2025.14.1.0065
Published Online: 2025-05-30
Update policy: https://doi.org/10.53022/oarj.ourcrossmarkpolicy
Md. Morshedul Hasan,
HM Atif Wafik,
Sheikh Khurshid Alam Prince,
Imran Uddin,
Shuvo Kumar Mallik,