Harnessing marketing analytics for enhanced decision-making and performance in SMEs
Crossref DOI link: https://doi.org/10.53346/wjast.2024.6.1.0037
Published Online: 2024-07-30
Update policy: https://doi.org/10.53346/zsp.ourcrossmarkpolicy
Tochukwu Ignatius Ijomah,
Courage Idemudia,
Nsisong Louis Eyo-Udo,
Kikelomo Fadilat Anjorin,
