The Practicable Aspect of the Omni-Channel Retailing Strategy and Its Impact on Customer Loyalty
Crossref DOI link: https://doi.org/10.1007/978-3-030-17523-8_11
Published Online: 2019-08-08
Published Print: 2019
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Christoforou, Tandy
Melanthiou, Yioula
Text and Data Mining valid from 2019-01-01
Version of Record valid from 2019-01-01
Chapter History
First Online: 8 August 2019