A Holistic Analytics Approach for Determining Effective Promotional Product Groupings
Crossref DOI link: https://doi.org/10.1007/978-3-030-71704-9_10
Published Online: 2021-10-30
Published Print: 2021
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Zawar, Mehul
Harisankar, Siddharth
Hu, Xuanming
Raj, Rahul
Ravindran, Vinitha
Lanham, Matthew A.
Text and Data Mining valid from 2021-01-01
Version of Record valid from 2021-01-01
Chapter History
First Online: 30 October 2021