Estimation of Equilibria in an Advertising Game with Unknown Distribution of the Response to Advertising Efforts
Crossref DOI link: https://doi.org/10.1007/978-3-030-76928-4_8
Published Online: 2021-06-05
Published Print: 2021
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Robles-Aguilar, Alan D.
González-Sánchez, David
Minjárez-Sosa, J. Adolfo
Text and Data Mining valid from 2021-01-01
Version of Record valid from 2021-01-01
Chapter History
First Online: 5 June 2021