Integration of Augmented Reality (AR) and Virtual Reality (VR) as Marketing Communications Channels in the Hospitality and Tourism Service Sector
Crossref DOI link: https://doi.org/10.1007/978-3-030-95581-6_3
Published Online: 2022-05-25
Published Print: 2022
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Balasubramanian, Kandappan
Kunasekaran, Puvaneswaran
Konar, Rupam
Sakkthivel, A. M.
Text and Data Mining valid from 2022-01-01
Version of Record valid from 2022-01-01
Chapter History
First Online: 25 May 2022