The Relationship Between the Innovative Marketing Mix Elements and the Firms’ Performance
Crossref DOI link: https://doi.org/10.1007/978-3-031-05258-3_33
Published Online: 2022-09-27
Published Print: 2022
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Alshehadeh, Abdul Razzak
Elrefae, Ghaleb Awad
Kourtel, Farid
Belarbi, Abdelhafid
El-Qirem, Ihab Ali
Text and Data Mining valid from 2022-01-01
Version of Record valid from 2022-01-01
Chapter History
First Online: 27 September 2022