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Impact of Digital Marketing and IoT Tools on MSME’s Sales Performance and Business Sustainability

Crossref DOI link: https://doi.org/10.1007/978-3-031-35525-7_5

Published Online: 2023-08-15

Published Print: 2023

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Ravindran, D. https://orcid.org/0000-0003-1672-9552
Jaheer Mukthar, K. P. https://orcid.org/0000-0002-7888-0242
Zarzosa-Marquez, Eva https://orcid.org/0000-0002-8041-5227
Pérez Falcón, Julián https://orcid.org/0000-0001-6606-7134
Jamanca-Anaya, Robert https://orcid.org/0000-0002-3236-3856
Silva-Gonzales, Liset https://orcid.org/0000-0002-3105-7144
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Text and Data Mining valid from 2023-01-01

Version of Record valid from 2023-01-01
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Chapter History

First Online: 15 August 2023