The Impact of Social Media Influencer Marketing on Purchase Intention in Bahrain
Crossref DOI link: https://doi.org/10.1007/978-3-031-35828-9_11
Published Online: 2023-10-04
Published Print: 2024
Update policy: https://doi.org/10.1007/springer_crossmark_policy
AlKoheji, Aysha
Hamdan, Allam
Hakami, Assma
Text and Data Mining valid from 2023-10-04
Version of Record valid from 2023-10-04
Chapter History
First Online: 4 October 2023