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The Impact of Media on Consumer Behavior: An Examination of the Role of Cinema, Newspaper, Theater, Internet, and Television

Crossref DOI link: https://doi.org/10.1007/978-3-031-40439-9_10

Published Online: 2023-11-12

Published Print: 2023

Update policy: https://doi.org/10.1007/springer_crossmark_policy

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