Navigating the Influence of E-commerce: Challenges and Solutions in Influencer Marketing for Audience Advertising Literacy
Crossref DOI link: https://doi.org/10.1007/978-3-031-55736-1_6
Published Online: 2024-04-16
Published Print: 2024
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Zozaya-Durazo, Luisa https://orcid.org/0000-0002-3505-0687
Text and Data Mining valid from 2024-01-01
Version of Record valid from 2024-01-01
Chapter History
First Online: 16 April 2024