Mar Martín-García, María del https://orcid.org/0000-0003-3842-6114
Ruiz-Real, Jose Luis https://orcid.org/0000-0002-0906-3740
Gazquez-Abad, Juan Carlos https://orcid.org/0000-0002-9181-2850
Uribe-Toril, Juan https://orcid.org/0000-0002-0227-801X
Chapter History
First Online: 9 November 2024
Conference Information
Conference Acronym: ICoAMP
Conference Name: International Conference on Advanced Marketing Practice
Conference City: Almeria
Conference Country: Spain
Conference Year: 2024
Conference Start Date: 18 April 2024
Conference End Date: 19 April 2024
Conference Number: 1
Conference ID: icoamp2024
Conference URL: https://icoamp.com/