Enhancing the Phygital Customer Experience in the Digital World
Crossref DOI link: https://doi.org/10.1007/978-3-031-76560-5_9
Published Online: 2025-01-29
Published Print: 2025
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Gustafsson, Amie
Öberg, Christina
Shams, Poja
Text and Data Mining valid from 2025-01-01
Version of Record valid from 2025-01-29
Chapter History
First Online: 29 January 2025