Document is current

Any future updates will be listed below

Innovative Marketing Approaches in the Digital Era—The Transformation of Businesses and Marketing Mix Strategies

Crossref DOI link: https://doi.org/10.1007/978-3-031-78026-4_1

Published Online: 2025-06-10

Published Print: 2025

Update policy: https://doi.org/10.1007/springer_crossmark_policy

About CrossMark