Crossmark

The Role of Artificial Intelligence in Generating Effective Marketing Campaigns

Crossref DOI link: https://doi.org/10.1007/978-3-031-90271-0_11

Published Online: 2025-10-01

Published Print: 2025

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Mahafdhah, Aws Raed Mohammad

Melhem, Worood Ahmad Ali

Alghizzawi, Mahmoud https://orcid.org/0000-0002-9406-4632
AlFraihat, Sakher Faisal

Abu-AlSondos, Ibrahim A. https://orcid.org/0000-0003-2530-6009
Yaseen, Saad G. https://orcid.org/0000-0002-3079-9410
License Information

Text and Data Mining valid from 2025-01-01

Version of Record valid from 2025-01-01
More Information

Chapter History

First Online: 1 October 2025