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Brand Communication on Digital Channels: Case Study of Long-Lasting Brands in the Euro-Region (North of Portugal and Galicia)

Crossref DOI link: https://doi.org/10.1007/978-3-031-94336-2_6

Published Online: 2025-10-01

Published Print: 2025

Update policy: https://doi.org/10.1007/springer_crossmark_policy

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