Snapchat as an Influential Tool for Marketing Communication: An Exploratory Analysis of Brands Usage: An Abstract
Crossref DOI link: https://doi.org/10.1007/978-3-319-66023-3_127
Published Online: 2017-12-06
Published Print: 2018
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Gomez, Lina
Bernabe, Kasim
Alvarado, Yanitzary
Meléndez, Lourdes
License valid from 2017-12-06