‘Datafying’ Broadcasting: Exploring the Role of Big Data and Its Implications for Competing in a Big Data-Driven TV Ecosystem
Crossref DOI link: https://doi.org/10.1007/978-3-319-71722-7_4
Published Online: 2018-05-15
Published Print: 2018
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Murschetz, Paul Clemens
Prandner, Dimitri
License valid from 2018-01-01