Public and Nonprofit Marketing: Determinants and Developments, and the Contribution of an EGPA Study Group to the Field
Crossref DOI link: https://doi.org/10.1007/978-3-319-92856-2_26
Published Online: 2018-08-18
Published Print: 2019
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Matei, Ani
Vazquez-Burguete, José Luis
Alaux, Christophe
License valid from 2018-08-18
Text and Data Mining valid from 2018-08-18
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Chapter History
First Online: 18 August 2018