Wie sieht das Marketing im Influencer-Zeitalter aus?
Crossref DOI link: https://doi.org/10.1007/978-3-658-31892-5_2
Published Online: 2021-02-06
Published Print: 2021
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Brix, Regina
Text and Data Mining valid from 2021-01-01
Version of Record valid from 2021-01-01
Chapter History
First Online: 6 February 2021