Marketing Analytics – Trend oder Zukunft?
Crossref DOI link: https://doi.org/10.1007/978-3-658-33809-1_1
Published Online: 2021-12-04
Published Print: 2022
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Halfmann, Marion
Text and Data Mining valid from 2021-12-04
Version of Record valid from 2021-12-04
Chapter History
First Online: 4 December 2021