KI im Marketing: Kundenansprache neu gedacht
Crossref DOI link: https://doi.org/10.1007/978-3-658-47288-7_4
Published Online: 2025-11-11
Published Print: 2025
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Imschloss, Monika https://orcid.org/0000-0001-8582-5965
Wecke, Bernhard https://orcid.org/0000-0002-6614-4790
Text and Data Mining valid from 2025-01-01
Version of Record valid from 2025-01-01
Chapter History
First Online: 11 November 2025